About
My journey: from luxury to international projects
My path has taken shape at the crossroads of several worlds: luxury hospitality, communication, media, audiovisual production and impact projects.
Trained in high-end hospitality between Paris and the Middle East, I developed a culture of excellence, a keen eye for detail and constant attention to the human experience.
Over the years, my journey led me to communication and international project management, working with companies, media, institutions and organizations. Different worlds, but one common thread: turning an idea into a concrete project, bringing together the right expertise and steering it through to completion.
WHAT GUIDES ME: CONNECTION, CULTURES AND STORIES
Born to an Algerian father and a Spanish-Italian mother, I grew up at a crossroads of cultures. This diversity naturally opened me up to the world, leading me to live in several countries and explore more than fifty destinations around the globe.
From Paris to New York, Barcelona, Abu Dhabi or Dakar, each experience has deepened my understanding of cultures, customs and human realities. It has also strengthened my ability to work in multicultural environments and to design projects suited to diverse audiences.
For eight years, I told the story of the world through my travel blog and my photography projects. This experience sharpened my eye, my listening skills and my love for authentic stories.
Create, Connect, Transform
I am a project manager who is both creative and structured. What I love most: starting from an idea or a need, giving it direction, building the project and bringing together the right people to make it happen.
Depending on the project, I work with developers, designers, photographers, videographers, creatives, agencies, partners or institutions. My role is to set the framework, coordinate this expertise, support production and ensure the consistency and quality of the final result.
Communication, digital, audiovisual or experiences: the formats change, but my way of working stays the same: moving multidisciplinary projects forward from concept to completion.
Naturally curious about innovation, I have also made artificial intelligence part of my work: I train and evaluate AI models in French and English, and I integrate generative AI into my creative projects.
Because the finest projects are measured not only by what they produce, but also by what they pass on and transform over time.
